Factsheet: Future Fab

Learn how we created an innovative brand and suite of interventions to reach young people with contraception in Kenya

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Future Fab

The largest generation of young people in history is about to enter their reproductive years, and they face unique barriers to accessing contraception. Future Fab is an innovative, aspirational brand developed to address this challenge, implemented by Marie Stopes and IDEO.org in Kenya.

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Our Global Impact Last Year


women using a MSI
method of contraception


unintended pregnancies


unsafe abortions prevented


pregnancy-related deaths prevented